Image: Viva Series Bedroom Set.
*IFF Istanbul Furniture Fair-January 2023 Bismot booth natural shot.
What is a boutique hotel?
Boutique hotels are usually small-capacity properties with less than 100 rooms, offering more personalized services than typical hotels. They are characterized as "trendy" and "intimate" as they are often located in city centers. These hotels have themes based on the concept of providing attentive service and comfort, with a focus on nature, the environment, local cuisine, history, community and cultural interaction.
There are many features and factors that distinguish boutique hotels from traditional and luxury hotels. These properties often opt for custom hotel furnishings that are in line with the brand's objectives, which differentiates them from other accommodation facilities and increases their marketability on the guest side.
Size
Boutique hotels are generally smaller than traditional hotels and have fewer than 100 rooms. However, their small size is offset by amenities designed to offer a more intimate and personalized stay.
These hotels tend to create an atmosphere that is not only small but also encourages interaction between guests. Therefore, hotel furniture chosen for boutique hotels should be compact and not compromise on functionality.
Design
Boutique hotels emphasize unique and personal architectural and interior design styles. Their design reflects the comforts of home, allowing guests to stay in a cozy environment. However, while the overall look of the property can be luxurious, it can also reflect historical and cultural elements.
Location and Culture
The locations of boutique hotels are not bound by any rules, but they are usually modern and located in areas close to city centers. These locations allow guests to visit local attractions. This also answers the question of where to focus when choosing hotel furniture.
Most boutique hotels emphasize local culture, integrating elements such as cuisine, art and traditions into the accommodation experience. Local culture can be reflected in the menus offered by the hotels and in special dishes prepared with local ingredients.
Large hotel companies may sometimes have boutique hotels, but usually these companies have a chain of "one boutique" hotels, each offering a different experience.
Character and Service
Every boutique hotel has its own character and personality. These hotels often reflect the culture of their location, giving them a distinct identity. Guest services can be personalized and engaging, and the staff often builds a close relationship with guests.
Target Market
Boutique hotels are often targeted at travelers looking for a unique experience. They cater specifically to a specific demographic, combining comfort, design and local cultures.
As a result, boutique hotel owners focus on making their guests feel at home and offer them a unique experience.
How to Choose Boutique Hotel Furniture?
There are certain elements to consider when choosing boutique hotel furniture. These ensure that you choose the right furniture while preserving the originality of your boutique hotel.
Comfort
The priority in boutique hotel furniture should always be comfort. Providing your guests with a stress-free and comfortable environment is essential for luxury hotel furniture. Comfortable furniture makes your guests feel at home during their stay. This allows you to get positive feedback and increase the recognition of your hotel.
Stylish and Unique Design
The style of boutique hotel furniture sets the overall atmosphere of the hotel. Generally, chic and modern style is preferred, but each boutique hotel creates its own style. It is important to be attractive, especially to the younger generation. Therefore, your furniture should appeal to the younger demographic and be on trend. Colors and furniture shapes should reflect the character of your hotel.
Customizability
Boutique hotel furniture should be customizable. Custom designed or ready-made furniture adds a different identity to your hotel. You can personalize the furniture according to your preferences and emphasize the originality of your hotel. Details such as fabric, color and coating should be customizable so that your furniture is unique.
Quantity and Order
The placement of furniture should ensure that your boutique hotel makes the best use of its space. Given the size of the hotel, the placement of furniture should be carefully planned. The areas where guests will spend the most time should be prioritized and create an inviting atmosphere. In addition, care should be taken not to overcrowd and the spaciousness of the movement area.
Different Fields
It is important to create different areas that your guests can use for different activities. By using different pieces of furniture, you can create different zones such as lounges and food & beverage areas. This gives the impression that your hotel offers a wide and varied range of facilities.
Considering these elements when choosing hotel furniture will help you maintain the uniqueness and comfort of your boutique hotel.
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